Yesterday was our day spent in the office with Media Clash (our behind the scens project), it was a very long day but we certainly got a lot out of it! Present were Brad, Ant and myself, Claire also came along in the afternoon/evening.
The day started arriving at their office near the Circus at around 10am, we were greeted by Greg and due to his schedule of the day we set up our interview with him straight away
Gregs Interview: We had him sit on the sofa chair next to his desk in the office as we did not want it too formal. We had him looking camera left at Brad who was asking the questions. As the office was open plan there was a lot of background noise from the office, I like that we had this going on as background noise and hopefully there is nothing too defined that will affect the edit. The interview took around half an hour as Greg is a good speaker, we asked him the questions we had scripted but he also provided us with a lot more to work with.
Department Interviews: Our next step was to get to know the staff in the office, to do this we spoke to all the department heads. This gave us more of an insight into the different areas (particularly, and most importantly, the magazines). We asked them 3 set questions in in a vox pop style: what is your name and what is your job? What is your daily role? What makes Media Clash different? This last question gave us some really good stuff to work with.
Cut Aways: The whole time we were there, with our second camera, we made sure to capture lots of cut aways from people typing/on the phone to deadline boards, stacks of magazines and lots of logos. We ended up with about 10mins worth of cut aways from the office.
We then took our lunch break and met up with Claire, upon returning the one thing we wanted to get done was to get our interview with Jane (the co-founder of the company). This was where our problems started, she was too busy/camera shy and did not want to be interviewed. We couldn't work out if it was just today she didnt want to do (as they were preparing for a party in the evening) or if she didn't want to be in it at all! Luckily Greg managed to persuade her to give us 5mins so we managed to get some with her but may come back another day to get some more.
The Client Party: We were fortunate enough to be invited to the client party for all the magazines advertisers. After another afternoon break we arrived at The Royal Crescent Hotel around 5.30pm to get half an hour of set up before people started to arrive. To create a time lapse we left the camera rolling for about 15mins while everyone came in in dribs and drabs. Our aim of the evening was to get interviews with the clients (there were aroung 250 people at the party) and find out why they choose Media Clash. We managed to get 6 interviews by the end of the night but it also worked out very well for us making contacts and being offered more projects by people including Farpoint Apple!
All in all a very productive day, but we will have to set up another time to go back and talk to Jane again properly about the process of making a magazine!
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